Communication is the essence of business activity. As business communications have become profoundly more complex and more varied, many companies are experiencing increasing costs and new organizational issues. Multiple communications infrastructures mean multiple and overlapping cost centers. Companies are also discovering issues with problems contacting decision makers in a timely manner. Delays in the decision process often result in serious financial and relationship consequences.
Competitive companies are responding to these problems through a strategic unified approach to communications within and outside of the organization. Through the integration of data and voice and video services onto a single packet-based digital network, multi-service applications offer tremendous opportunities to organizations enabling new business models and higher operational efficiencies. Companies deploying Unified Communications are becoming more effective while also cutting costs that are measurably increasing ROI. Those companies are also building a strong foundation upon which to deploy the rapidly developing multitude of applications that utilize unified communications.